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FIBER AI, INC.

TAGS POLICY

Last Updated: August 30, 2024

TAG DATA

Visitor Data Enrichment Services. We may provide Customer the ability to obtain Prospect Data pertaining to Customer’s web visitors by placing pixels, cookies, code, or other data collection technology (collectively, "Tags") controlled by Fiber AI or Third-Party Service Providers on Customer's online properties ("Customer Properties"), which automatically collect from visitors to Customer Properties on which such Tags are placed IP address and other information about the device they use to access the Customer Properties and how they use and navigate them (“Tag Data”). Tag Data is disclosed to Third-Party Service Providers via application programming interfaces, who return contact details or business data pertaining to visitors that they believe to be associated with the Tag Data (the "Visitor Data Enrichment Services"). Customer acknowledges that (a) some web visitors or their browsers may use various techniques and technologies to prevent collection of or alter Tag Data, (b) Prospect Data made available to Customer through the Visitor Data Enrichment Services (“Visitor Enrichment Data”) may not be available for all visitors or may not correspond to the web visitors with the applicable Third-Party Service Providers believe it is associated and (c) all disclaimers in these Terms applicable to Prospect Data apply to Visitor Enrichment Data. Upon termination of the Visitor Data Enrichment Services, Customer will promptly remove all Tags from all Customer Properties.

FAQ

  1. How does this work? We partner with companies that utilize a proprietary publisher network to reveal the identity of previously identified visitors across the web. These visitors have provided express permission for their identity to be shared. Our partners then employ a variety of fingerprinting technologies to connect the dots on these identities using various signals, including device IDs.
  2. Is this GDPR / CASL / CCPA compliant? Yes! Our person-level identification only activates on U.S.-based IP addresses. This doesn't mean that those laws don't apply — it simply means we're compliant with them. For non-U.S. visitors, we resort to IP-to-company enrichment (similar to Clearbit) which doesn't contain PII.
  3. Does this only work in the U.S.? Person-level identity only works in the U.S. For non-U.S. visitors, we fallback to IP-to-company enrichment (similar to Clearbit) which doesn't contain PII.
  4. Do I need to add anything to my Privacy Policy? Unless you already have this topic covered, you should consider adding a clause to the effect of: "By accessing or logging into our website, our online data partners or vendors may use cookies and related technologies to connect your activities with other personal information they or others may hold about you, such as your email or online profiles. We, or our service providers, may then send you communications and marketing materials to these emails or profiles. To opt out of these communications, please email us at your@email.com."

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